Giant Eagle My Perks Millions Giveaway

Loyalty Amplification
Data Amplification
Sweepstakes
Spin-to-Win

Solution

Giant Eagle partnered with CataBoom to launch a gamified sweepstakes offering a chance to win “a million perks”.  With access to the game through the Giant Eagle and GetGo apps (Android and iOS.) and the Giant Eagle website, customers played a daily spin-to-win game (1x per day) to earn entries. CataBoom's spin-to-win mechanic and seamless winner selection process fueled Giant Eagle's success in this data acquisition and loyalty-boosting program.

Components of Game

Data Acquisition
Loyalty Amplification
Spin to Win
Sweepstakes

Campaign Results

5x

more traffic than prior campaigns

5x more traffic than prior campaigns

312k+

weekly average plays

312k+ weekly average plays

62%

played more than one day

62% played more than one day

250k+

Unique Game Plays

250k+ Unique Game Plays

Give your customers an unforgettable experience.

Contact CataBoom to elevate your gamification strategy today!

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